Today’s business world is driven by competition, innovation, sales and marketing.
It is really bizarre that companies out there still communicate with their customers by mailing letters and expecting customers to reply via another letter.
Nobody will do this anymore. Write a reply to your request on a letter, then spend time and money to drive to the Post Office and mail you a response?
Your brand will decline faster than you think.
Unless you adjust your business model to what the market requires today, you might as well close your doors.
20-30 years ago, this was how businesses were ran. NOT TODAY!
Respect that there is a huge consumer piece of the pie that wants and demands convenience, fast service, modern practices.
If you want to keep existing and thriving, don;t be complacent.
- Update your websites
- Accept Emails
- Accept communication via your website
- Stop demanding customers to send you a “FAX” or actually mail you a letter. Not happening anymore.
- Learn from what the market is doing around you.
- Modernize the way you operate
You will be amazed that modernizing your brand will actually reduce your overhead and bring you new business.
Adapt, keep an open mind, learn and protect your brand from unnecessary risk that comes from complacency!
Your Competition will not wait!