How to Shift Freemium Customers to Paid Customers

By Caitie Gonzalez, June 18, 2019
Everyone likes free stuff. If you’ve ever been to Costco during sample time, you know what I’m talking about. People will eat little pizza samples all day, but the big question is, “Will they actually make it to the freezer aisle?”
Giving away free samples is a great way to get people’s attention, but it usually isn’t good for your bottom line. At some point, you need to get your samplers to become paying customers. And that’s what we’re here to talk about.
On average, only about 15%-20% of users upgrade to premium plans. So, we’re going to give you some foolproof tips to help increase conversions and encourage your freemium customers to become happy, paying customers.
Read the full article HERE

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